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Virtue Refresh Dry Shampoo

Virtue® Labs Dry Shampoo is a lightweight, invisible dry shampoo that removes build-up, oil, and odor while reviving your style with each use. This invisible, super-light ...More Details

Virtue® Labs Dry Shampoo is a lightweight, invisible dry shampoo that removes build-up, oil, and odor while reviving your style with each use. This invisible, super-light formula truly cleanses the hair while it enhances scalp health. Created without any heavy styling ingredients that can add more build-up, it’s a reinvigorating pick-me-up for hair in need of a refresh. Color-safe, paraben-free, gluten-free, vegan.

Alpha Keratin 60ku is a whole, human keratin protein, the first of its kind ever used in hair care. Born from regenerative medicine, it is identical to the keratin in our hair, skin, and nails, so it has the power to bind directly to damaged areas and repair unlike anything else.

Ingredients

Tapioca Starch: A natural, non-GMO starch with exceptional oil absorption properties. Brushes cleanly from hair.

Kaolin Clay: A highly refined, pure clay that helps remove impurities from hair.

A bright and uplifting blend of essential oils featuring lemon known for energizing hair and scalp blended with floral notes of cedar leaf and frangipani for long-lasting freshness.

How to Use

Shake well before using. Hold can 6-8 inches away from hair and spray evenly throughout roots. Massage loosely with fingertips and brush through lightly.

dry shampoo

Key Claims About Refresh Dry Shampoo

 

  • 94% of women said their hair instantly smelled cleaner.
  • 92% of women felt their hair smelled fresher and looked less oily all day long.
  • 92% of women said that they were able to refresh and maintain their look throughout the day, and that product allowed for easy, buildable styling.
  • 90% of women said product goes on invisibly.

Real People. Real Results. How Alpha Keratin 60ku(R) Affects Hair After 5 Uses:

hair color

anti-frizz

split end

hair thickness

138% INCREASE IN COLOR VIBRANCY

A single hair before and after 5 applications. As the hair is repaired, color is restored and vibrance increases by up to 138%.

(source: AMA Labs and MRL)

67% REDUCTION IN FRIZZ

Hair in vivo under real world conditions before and after 4 applications. Hair is dramatically smoother, more composed, and 67% less frizzy.

(source: AMA Labs and MRL)

95% SPLIT END REPARATION

A single split hair before and after 5 applications. The hair is made whole again, achieving a 95% reparation.

(source: AMA Labs and MRL)

22% INCREASE IN THICKNESS

A single strand, magnified 860x, after 1 application. Moisture levels rise and each hair grows up to 22% thicker.

(source: AMA Labs and MRL)

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